The Company
The data and technology division of a global marketing agency, this is a really fast moving and innovative place to work, with the overall purpose to help clients build new capabilities to meet the challenges faced across the marketing landscape. They do this via an extremely customer-centric and data-driven approach.
Operating at the intersection of marketing technology, data and user experience, they have around 300 staff globally consisting of consultants, technologists, data scientists and customer success practitioners.
The Role
Joining this sizable analytics team, you will demonstrated a dual ability to deep-dive into data and code but also to understand how to apply that to real client problems. This might be helping to answer questions for clients such as ‘where should we locate our next stores’ or ‘how should we segment our audience to optimize marketing messaging’. You will be using your knowledge of data, businesses and customers to shed light on these questions.
This is very much a data strategy role with one of the core components being that you will recommend wider client strategies based off data-driven recommendations, including what the customer experience should consist of.
You can expect to use a combination of Python or R, depending on the project, and a range of visualisation tools as well as GCP and SQL.
The Individual
- Experience in a BI tool, e.g. Tableau
- Excellent proficiency in SQL
- Strong communicator, who is interested in a business facing, client facing role
- Interest in consumer behaviour and marketing effectiveness
- Python exposure
Job Owner: d.prosser